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about ss18

A continuing story invites emotions to a dominant and materialistic World.

The spiritual ego encased by interchangeable silhouttes serves the main philosophy of the brand as “dressing souls not bodies” also in spring and summer collections.

Colors are presented next to black and white forming the NU DNA. The assigned season pallete being supported with natural techniques and pleats items where as the desired intellectual attitude of the collections are served through a minimal and artistic language.

The rebirth of timeless NU pieces emphasizes the sophisticated style at which the experimantal approach reached a higher awareness. Consisting harmony of the collections and the ability to mix any piece exhibits a dinamic attitude.

latest backstage

behind the brand

a circle of energy creates a world of communication in which related souls find each other

NU is a passionately creative fashion retail brand for women and men which is launched in 2002. Creating an international demand through an its iconic and diverge aesthetic, reached an operation as 16 stores in 6 different markets. All collections being created by a collaborative team of in-house designers, pattern makers and manufacturers.

NU women is not defined by age but by the visionary taste which is the main inspiration of the brand.Dreaming “to dress souls not bodies” led us to a privileged relation with our customers in years. They simply strive to find something new yet sophisticated uniting elegance with comfort and uniqueness. We deeply believe in the energy we created where these related souls find each other. Our mission is to serve our philosophy as being unpredictable whereas our vision allows us to set trends; never follow.

nu world

simple is hard.. but it is more harder to sustain this simplicity despite to all diversities you create

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